Programs and Accreditations

Faculty of Design and Multimedia

visit the online exhibition of student works

https://www.auefondesign.com/

Overview

The Faculty of Design and Multimedia aims to educate graduates in the fields of graphic design, multimedia, and fashion design. The study program at the Faculty of Design and Multimedia offers modern, high-quality education with the primary goal of preparing students for successful careers within a comprehensive educational, artistic, and research environment.

The curriculum is aligned with global standards in design education, ensuring that the academic goals of the program equip students with both knowledge and expertise across various design disciplines.

Design and multimedia are inherently complex and dynamic fields, characterized by creative and research-driven potential. The artistic style, creative initiatives, and ideas, along with the interdisciplinarity of design and multimedia, define contemporary creative communication. This necessitates a continual investment in research and education in this area. Design and multimedia, by their nature, involve artistic skills and knowledge, thus directly contributing to the enhancement of quality of life.

The Faculty of Design and Multimedia offers higher education through both first and second-cycle studies. The program follows a 4+1 model: the first cycle lasts 4 years and awards a minimum of 240 ECTS, while the second cycle lasts 1 year and awards 60 ECTS. The program is designed to ensure that students acquire both practical skills and theoretical knowledge, specializing in specific areas of design such as graphic design, multimedia, and fashion design.

Career opportunities

The growing demand from industries, media, cultural and art institutions, and other sectors for highly educated professionals in design and multimedia serves as the foundation for the faculty's educational, research, artistic, scientific, and professional activities.

• Graphic Design:
  Graphic designers create visual concepts for various media. Career opportunities include:
  • Advertising: Ads for print, online, and broadcast
  • Publishing: Layouts for books, magazines, and newspapers
  • Branding: Logos and brand identity materials
  • UI Design
  • Freelance: Project-based design services
• Multimedia:
  Multimedia designers create digital video productions, animations, and interactive media. Career opportunities include:
  • Digital video production and editing
  • Animation for films, games, and advertising
  • Photography
  • Interactive media
  • Multimedia content for online campaigns
  • UI Design
  • Freelance: Project-based design services
• Fashion Design:
  Fashion designers create clothing, accessories, and fashion collections. Career opportunities include:
  • Designing clothing and accessories
  • Creating fashion collections
  • Promoting fashion products
  • Freelance: Custom design services

Program Learning Outcomes

• Graphic Design Studies:
  Graphic design students are trained as creators of graphic products and visual communications. The program equips students with the skills to design graphic products for both print and electronic media, using contemporary trends and methods for knowledge exchange. Students develop concepts and design solutions that visually communicate messages, both locally and internationally. With the continuous development of visual communications and creative industries, graphic design remains one of the most in-demand professions, with global job opportunities.
• Multimedia Studies:
  Multimedia design students are trained to create systems that integrate visual and audio media. These designers possess the knowledge and skills to craft messages and facilitate communication across a wide range of media. Students study digital video editing, animation, audio, and other forms of media. The program emphasizes the use of text, images, video, and sound through selected media for communication, education, and cultural functions. Given the ongoing development of modern communication systems, multimedia design holds substantial global career prospects for graduates.
• Fashion Design Studies:
  Fashion design students are educated to create one of the most attractive and dynamic product categories: fashion. These designers play a crucial role in the industry, small businesses, the market, and the broader economy. Fashion design has advanced the functionality, aesthetics, and ergonomics of clothing, making it one of the most vibrant areas of design. The program emphasizes fashion design, textile industry trends, fashion accessories, and current fashion movements. Students learn to develop concepts and solutions for fashion collections, including their practical implementation and presentation. The program enables students to create new fashions with significant economic, sociological, aesthetic, and psychological impacts on individuals and society.

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